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Irregular Choice

Irregular Choice

Irregular Choice was created in 1999 by Dan Sullivan. Dan wanted to step out from the normal and create a brand that is individual and something to wear with pride. growing up on the Kings Road in the 70s during the Punk era, Dan was influenced by working directly with Everlast and Katharine Hamnett before he had even graduated from school. From embellished heels, ornate wood carvings, tiny intricate charms and lavish fabrics to the memorable colour combinations, everybody has an Irregular Choice favourite shoe or story.